On Thursday, August 13, 2009, Catecar SA signed a rent option on industrial space of about 7'000 sqm in Reconvilier (Jura, Switzerland).
Should this option, valid until December 15, 2009, were to be eventually used, the first production plant would therefore be based in bernese Jura, ideally located in the middle of Switzerland. This would allow to start manufacturing Airpod during the first semester of 2010.
This solution has been selected for now over the building of a plant in Courgenay (Jura, Switzerland). This way, precious time is gained and initial costs are logically cut down.
Around one hundred jobs will be created and local unemployed will be given priority. Production techniques (molds, paints, mechanical assembly) are perfectly mastered.
80% of the value of vehicles is produced by the plant itself, only 20% being acquired from other manufacturers for parts such as steering wheels, wheels, tires, etc…
To produce locally to sell locally : such is the business model of MDI car plants. Only cars which have already been sold are built (no dead stock costs) and the cars are usually delivered to customers at the factory (no logistic and no concessionary costs), but in special cases.
From a social, environmental and financial point of view, this industrial model is the most efficient and meets perfectly today’s sustainability requirements. |